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Digital Infrastructure as a Source of Strategic Advantage: Examining the Role of Technology Architecture in Shaping Organizational Competitiveness
Digital infrastructures have evolved from operational backbones into strategic assets capable of driving sustained organizational competitiveness. This conceptual paper synthesizes the interplay between technology architecture design, modular systems, data integration mechanisms, and capability alignment to explain how organizations convert digital infrastructure into competitive advantage. To address these gaps, the paper introduces the digital infrastructure strategic architecture framework (DISAF), a novel five-component model that maps layered infrastructure elements to value-creation pathways. The framework emphasizes modular technology layers, integrated analytics ecosystems, and bidirectional alignment loops that enable agility, scalability, and differentiation. Theoretical contributions clarify the mechanisms through which technology architecture translates infrastructure investments into dynamic capabilities and superior performance. Managerial implications highlight actionable design principles for chief digital officers and enterprise architects seeking to embed infrastructure decisions within corporate strategy. By positioning technology architecture as the central orchestrator of digital infrastructure capabilities, this work advances the conversation on IT-enabled competitive advantage in an era of continuous digital transformation.
Journal of Digital Business and Management Studies
Original Research | Open access | 18 March 2022 | Article: 9
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