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			<depositor_name>Institute for Management, Business, and Accounting Studies</depositor_name>
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				<full_title>Journal of Digital Business and Management Studies</full_title>
				<abbrev_title>J. Digit. Bus. Manag. Stud.</abbrev_title>
				<issn>3149-9597</issn>
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					<year>2026</year>
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					<volume>6</volume>
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				<issue>2</issue>
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					<title>Digital Customer Exit Management: A Conceptual Framework for Understanding Churn Signals, Switching Intentions, and Retention Interventions</title>
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            <given_name>Amal</given_name>
            <surname>Al-Balushi</surname>
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            <given_name>Saif</given_name>
            <surname>Al-Hinai</surname>
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								<publication_date>
					<year>2026</year>
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